When we meet another individual, our first impression of them is based on their how they dress, their haircut, how they move, etc. What we may not think about is how much a beautiful smile can impact on our impression. Of course we remember when we met someone who had visibly discoloured teeth from such things as smoking or coffee, and how we reacted. Unconsciously, we may feel that this individual is something he is not, due to the discolouration of the teeth; would we have thought differently if the teeth had been dazzlingly white?
Tooth whitening is a process that makes the colour of the teeth lighter and whiter through an oxidation process. We can get sparkling white teeth and a more beautiful smile thanks to teeth whitening. White teeth does not just improve our appearance - it gives us a better self image and affects how people percieve us. It may sound like magic - but its pure science.